Gold Standard Solutions Services

Email & SMS
Marketing

Fully Managed · Setup Included · Live in 2 Weeks

Your direct revenue engine. We build and manage your loyalty program from the ground up — competitor analysis, backend setup on Alpine IQ and other platforms — and run the cannabis email marketing and SMS campaigns that keep customers coming back.

42%
Open Rate
3.2x
Repeat Rate
$48K
Monthly Rev
Lifecycle Messages
Automated Campaign
SMS Just now
Welcome aboard. Here is 20% off your first online order — use code WELCOME20
Day 14
We saved your usual. Your go-to strains are back in stock — come grab them before they sell out
SMS Day 30
You earned 150 points. That is $15 off your next visit — redeem in-store or online
Day 60
It has been a while. Here is 25% back just for you — your favorites are waiting
Try It

What your list is worth.

Email and SMS are the highest-ROI channels you own. Drag your numbers to see what a well-run lifecycle program can drive.

Revenue / Mo
$16,000
Revenue / Yr
$192,000
Buyers / Mo
200
Per Subscriber / Yr
$19.20
Illustrative math, not a quote.
Powered by SumWize Calculators

Cannabis email marketing that converts.

Every cannabis email marketing and SMS campaign is custom-designed for your dispensary — on-brand, compliant, and built to drive revenue.

Mosaic of cannabis email marketing campaigns designed by Gold Standard Solutions for dispensaries
Platform Partners

Loyalty-Powered
Email & SMS That
Drives Revenue

We build the loyalty program your dispensary runs on — competitor analysis, rewards structure, full backend setup on Alpine IQ, Spring Big, Dutchie, or your platform — then manage every cannabis email marketing campaign, dispensary text marketing blast, and triggered flow.

Loyalty program design Full backend setup Automated flows Weekly campaigns Compliance-reviewed
Start Your Campaign
Dispensary loyalty welcome email, orange and teal with menu categories and delivery CTA
Dispensary deals email, 20% off with featured brand promotions
Dispensary 420 celebration email, gold and green takeover with Spend More Save More tiers
NYC cannabis deals aggregator site, orange and white with deals map and product sorting
420 Weekend 4 Days of Deals, lime green accents with daily deal schedule
4th of July dispensary email with product collage, delivery deals, and brand promotions
3 for $30 flower deal email with gummies and preroll promotions
Wizard Trees new product launch email with flower and pre-roll showcase
Florist Farms vape cart bundle deal email with flower and brand promotions
The Retention Engine

How a first visit turns into monthly revenue.

Every channel we run feeds one loop: capture the customer, give them a reason to come back, reach them at the right moment, and count only what hits the register.

    Capture

    Identity resolution and loyalty sign-ups turn anonymous site visitors and walk-ins into contacts your dispensary owns, at $0.25 per resolved lead.

    How identity resolution works →

    Enroll

    Every new contact lands in a loyalty program on Alpine IQ, Dutchie or Springbig, so the next visit already has a reason to happen.

    Dispensary loyalty programs →

    Engage

    Segmented email and SMS campaigns run alongside always-on flows: welcome, winback, post-purchase and abandoned cart.

    See the automation suite →

    Measure

    Every send is tied to what hits the register under strict attribution, and reported monthly. No blended numbers.

    See the documented results →

    We build it.
    We run it.

    Most dispensaries have a loyalty program that underperforms — wrong tier structure, low enrollment, or no automated touchpoints to keep members engaged. We fix all of it. From competitor analysis to backend setup to ongoing cannabis email marketing and dispensary text marketing, we handle the full loyalty operation so your program becomes a real retention engine.

    Competitor Analysis

    We research your top local competitors, their rewards structures, point values, sign-up offers, and tiers, so your program is built to win customers at the decision point.

    Backend Setup

    We configure your loyalty program directly in Alpine IQ, Spring Big, Dutchie, Treez, or Klaviyo, tiers, point values, rewards, sign-up flows, and all integration with your POS.

    Enrollment Campaigns

    We drive sign-ups through in-store prompts, email campaigns, and SMS blasts that build your loyalty member base fast and keep it growing month over month.

    Ongoing Flow Management

    Points milestones, tier unlocks, next redemption nudges, lapse alerts, every automated touchpoint in your loyalty journey is built, monitored, and optimized by our team.

    The numbers speak for themselves.

    Revenue and conversions from real client accounts, actively managed by Gold Standard Solutions.

    $3.56M
    Revenue attributed to email sends from a single client account
    Alpine IQ Verified
    3,528%
    Top campaign return on investment, highest single-campaign ROI recorded
    Peak Campaign ROI
    52.7%
    Email open rates as high as across managed dispensary accounts
    18.3%
    Average SMS click-through rate, 6x the industry benchmark

    Know What Your Customers Are Worth

    Use this quick calculator to estimate your dispensary's customer lifetime value. For the full version with gross margin and max CAC analysis, see the complete LTV calculator.

    Customer LTV Calculator
    See what each customer is worth
    —
    12-Month LTV
    —
    LTV : CAC
    —
    CAC Payback

    Set it up once. Revenue forever.

    We handle the technical setup and creative execution for a full dispensary marketing automation suite — from the moment someone signs up through every major milestone in their customer journey.

    Welcome Series

    Multi-step welcome sequence that converts new sign-ups into first-time buyers. Introduces your brand, top products, and what makes you different.

    Triggers on sign-up
    Win-Back Flows

    Strategic 30, 60, and 90-day re-engagement flows to bring lapsed customers back with personalized offers and gentle nudges.

    30 / 60 / 90-day triggers
    Post-Purchase Follow-Up

    Automated follow-ups that thank customers, encourage reviews, and plant the seed for their next visit building the habit loop that drives LTV.

    24hrs after purchase
    Loyalty & Rewards

    We build your loyalty program from scratch, competitor benchmarking, rewards tier structure, backend configuration on Alpine IQ or your platform, then manage every points milestone, tier unlock, and redemption nudge ongoing.

    Full build + ongoing management
    Birthday Campaigns

    Personalized birthday messages with exclusive offers that make customers feel valued one of the highest-converting automation types in cannabis.

    Annual birthday trigger
    Dynamic Triggers

    Rainy Day specials to boost slow-traffic days, automated Google Review requests to build your online reputation, and more custom triggers.

    Weather & behavior triggers
    Proof, Not Promises

    Straight from live client dashboards.

    Screenshots from the platforms we run every day for dispensaries. Client names removed, numbers untouched.

    Table of top campaigns by conversions and ROI
    Top campaigns ranked by ROI
    Dashboard chart of attributed conversions over the last 90 days
    Attributed conversions, last 90 days
    Dashboard chart of total store revenue and revenue from marketing over the last 90 days
    Total store revenue vs. revenue from marketing, last 90 days
    Loyalty panel showing total members, active rate and recent sign-ups
    Loyalty members, active rate and weekly sign-ups
    Table of opt-ins per channel for email and SMS
    Opt-ins by channel

    We handle everything

    From setup to sending your team doesn't need to lift a finger.

    Audit & Setup

    We audit your current list, loyalty program structure, POS data, and past campaigns, then benchmark competitors to identify gaps and opportunities.

    Segment & Plan

    We configure your loyalty backend and segment your database by purchase frequency, product preference, spend level, and loyalty tier.

    Design & Build

    Our team creates on-brand email templates, SMS copy, and dispensary marketing automation workflows.

    Launch & Optimize

    We deploy, monitor, and refine every campaign based on revenue outcomes and engagement data.

    Cannabis dispensary POS and menu system in New York
    Dispensary staff serving customers at a cannabis retail counter
    Beleaf Cannabis dispensary team Brooklyn New York

    Real clients.
    Real results.

    Every number below represents a real dispensary in a competitive market. No hypotheticals.

    Case Study
    Queen's #1 Revenue Generating Dispensary
    2 Locations
    $2,829,430
    Total Revenue Generated
    181,764
    Email / Text Conversions
    Case Study
    Manhattan Retail Location
    75%
    Peak Open Rate
    $1,919
    Member Lifetime Value
    Case Study
    New Jersey Premier Retail Location
    $1,138,773
    Total Revenue Generated
    $1,919
    Member Lifetime Value
    Case Study
    Dispensary Chain
    3 Outlets Long Island & Brooklyn
    $1,176,624
    Total Revenue Generated
    $10.89
    Generated Per Send
    Case Study
    Williamsburg Brooklyn Retail Location
    349
    Conversions, Single Send
    $66
    Average Order Value
    Case Study
    Luxury Retail Outlet
    2 Locations Brooklyn
    $12.35
    Generated Per Message Sent
    37%
    Open Rate All Time
    Case Study
    Westchester County Retail Location
    $129,310
    Total Revenue Generated
    21.2%
    Conversion Rate All Time
    Case Study
    Heavily Trafficked Manhattan Flatiron District
    17%
    MoM Audience Growth
    81,671
    Converted SKUs
    Case Study
    Retail Location The Arts District
    10,955
    Converted SKUs
    29.7%
    MoM Audience Growth
    Case Study
    Park Slope Brooklyn Retail Location
    90.3%
    Active Rate
    $2,282
    Member Lifetime Value
    Case Study
    Brooklyn Retail Storefront
    $12.24
    Generated Per Message Sent
    21.2%
    Conversion Rate All Time
    Case Study
    One of New York State's Top Brands
    43.9%
    Open Rate
    3.8%
    Click-Through Rate

    Ready to turn your list
    into revenue?

    Full setup included. First campaign live within 2 weeks.